Adil Koçalan, Chairman of Istanbul Media Group, paid an official visit to Pristina, the capital of Kosovo, where he held an important meeting with Emilija Redžepi, Deputy Prime Minister of Kosovo. While economic cooperation and media projects between Türkiye and Kosovo were discussed during the meeting, the highlight of the visit was Serra Sultan Sayar, who was crowned World Beauty Queen at the Miss Freedom of the World competition held in Kosovo.
Redžepi emphasized that the success of Serra Sultan Sayar, who won the World Beauty title at the Miss Freedom of the World competition held in Kosovo in September 2025, has been followed with great interest and appreciation by the Kosovar public, and conveyed a special message of congratulations to Sayar. She also underlined the particular significance of this achievement being attained through an international event hosted in Kosovo.
Deputy Prime Minister Emilija Redžepi stated the following in her message:
“We sincerely congratulate Serra Sultan Sayar, who was crowned World Beauty Queen at the Miss Freedom of the World competition held in Kosovo. She is not only a symbol of beauty and elegance, but also an inspiring figure for younger generations through her vision in the field of economics. We believe that her upcoming economics program under the Istanbul Media Group will contribute to strengthening dialogue between Türkiye and the Balkans.”
Adil Koçalan, Chairman of Istanbul Media Group, stated that this high-level congratulatory message from the Government of Kosovo holds symbolic and strategic value for Türkiye–Kosovo relations and will pave the way for new collaborations in media, economics, and public diplomacy.
This message once again highlights the international impact and representative strength of Serra Sultan Sayar’s World Beauty title, which she earned in Kosovo.
